Indian Tourism and Hospitality Congress
Indian Tourism and Hospitality Congress Association (ITHC) earlier known as Indian Tourism Congress (ITC), is a non-political, non-commercial organization of tourism & hospitality academics supported by the industry. It was formed in 2002 by group of leading tourism & Hospitality academicians with the purpose to enhance the standard of teaching, research and training in the academic institutions and to promote its orderly growth to cater the needs of tourism & hospitality industry.
Objectives
- To promote and enrich tourism & hospitality research, education and training.
- To organize conferences, workshops, symposiums and seminars both at National and International level to create and disseminate knowledge.
- To publish books, journal, newsletter for the promotion and development of tourism and hospitality education.
- To provide a collaborative network for the members.
- ITHC may also deal with any issues related to Tourism/Hospitality education.
Indian Tourism & Hospitality Congress 
CONTEMPORARY ISSUES IN HOSPITALITY
Bipin Chandra Pant*
Hospitality is a dynamic and changing industry which is greatly influenced by external factors. The
focus will be on current, up to date issues that impact on modern management practices within the
industry. We will be able to express qualified opinions on many issues, in addition to evaluating the
implications for the hospitality industry. Knowledge and understanding on completion of this topic we will
be able to: Identify and critically evaluate contemporary issues within hospitality management. Critically
evaluate the significance of socio-political processes upon the hospitality industry. Understand and
analyse the multi-disciplinarily of hospitality. Skills: Opportunity to develop their key skills in the following
areas: Communication & literacy Problem solving Independent learning and working with other Information
& Communication technology(ICT) Specific vocational skills
This topic will allow undertaking in depth research of current issues important to the service industry.
Focus will be placed on understanding theoretical principles and their impacts on management
behaviour and decision making. Issues may include-the evolving technology of the industry on national
employment issues, and the social impact of the industry on class and racial issues. A commonly used
system rates hotels from one to five stars. A one star rating would indicate a modest hotel with very
basic facilities. A five star hotel rating would indicate a luxurious, full-service hotel with excellent services
and should be used as a comparative guide line only, not as a guarantee of any specific facilities or
services. The hospitality industry will need to address five major issues over the next 3 to 5 years,
including brand, emerging markets, human capital, technology and operating models. These factors
will be the key drivers in determining winners and losers through 2010 and beyond. In addition to addressing
the needs of aging consumers, the hospitality industry will needs to address talent management
issues, an aging population hamper the ability to find sufficient staff in same organisation. The
service revolution, the competitive edge, service strategies and service evolution will be discussed.
Customer diversity related to providing to high quality services will be emphasized.
Key Words: Hospitality, Service Industry, Customer
*Bipin Chandra Pant is Lecturer Amity Institute Of Travel & Tourism, Amity University Noida India
all the best to all ITC members